Twitter marketing strategy in 140 characters | Offering

Twitter marketing strategy in 140 characters

Published May 31, 2009 Marketing and Branding 3 Comments

Imagine joining a group of new friends over dinner. Listen to understand. Say something genuine, beneficial, and compelling. Quit jabbering.

3 Responses to “Twitter marketing strategy in 140 characters”

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1 Craig Wood June 3, 2009 at 8:26 am

Nice – well done.

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2 Eric Crosby June 5, 2009 at 10:37 am

Very profound. Like it.

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3 Kevin Clark September 2, 2009 at 2:51 pm

Craig, agree!

My shared view (also posted as two tweets on August 27):

“Have you stopped Twittering?” That was the question at breakfast this morning. “No, I’m just ‘tweeting’ when I have something to say.”

“We agreed a potential benchmark for twitter-fodder: ‘Is it worth re-tweeting?’ If not, perhaps better left unsaid.”

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